UX/UI MVP Project
This project was created for my thesis at Parsons. It is a purpose-drive dating application for those interested in volunteering around the city while meeting local singles.
The inspiration came from volunteer work I was doing at the time, and wondering how to motivate others to take part in the same activities. Using techniques such as qualitative interviewing, surveying, observational research, insight detection and many other tools from user research studies, the concept was born. I then created a business plan, market strategy, branding and started building an MVP for a pilot program to show and test my work.
This project won recognition at Parsons The New School by being selected by the program heads and professors as one of five to be featured at Strategic Design and Management's 2017 symposium.
